MarketBook Can Am Blog Archive

Can-Am recently unveiled its 2027 model year lineup of Outlander ATVs featuring a new configuration, upgrades, and an option for a 10.25-inch touchscreen display. ...

Can-Am recently introduced the powerful, capable 2026 Outlander Electric, featuring quiet operation and an optimized suspension. ...

The all-new 2026 Can-Am Defender is a next-gen UTV for utility and recreation applications that’s available in multiple configurations featuring an all-new 999-cc engine and best-in-class features. ...

“With a 240-horsepower power plant, state-of-the-art DCT gearbox, and the chassis and suspension to harness the power, the new Maverick R is truly a race-ready side-by-side purpose-built for the most demanding riders,” says BRP’s Sandy Scullion. ...

“This launch is probably the biggest Can-Am ATV launch of the past 10 years,” says Elsa Vilarinho, Can-Am Off-Road director of global marketing. ...

“Half a century ago, Can-Am roared to victory on the track and the trail, and today, a new legacy begins,” says BRP CEO José Boisjoli. ...

The Defender 6x6 Limited and Defender MAX Lone Star CAB now have fully enclosed cabs with climate control, keeping occupants comfortable year-round. ...

Good Design says the UTV offers a “spirited, sporty ride that allows the rider to push their limits while providing the storage and utility of a working vehicle.” ...

The all-new UTV is built for versatility during work or recreation, with a higher ground clearance and an upgraded suspension. ...

The awards jury says the Spyder RT’s design combines enhanced comfort and storage space with a “fresh, modern appearance” characterized by high-quality surface textures, striking color contrasts, and powerful lines. ...

Can-Am has redesigned its entire Defender line, giving existing vehicles more power and refreshed design touches, and both model groups have brand-new models, as well. ...